Digital Marketing Manager - SaaS
Philadelphia (Remote)
110-130k Base, 10k Bonus + Great Benefits
This fast growth scale-up company is headquartered in Europe and delivers best-in-class and award-winning software. Covering deployment and management solutions including desktop and password management, they are well-positioned for further global growth. To meet demand, they now have an exciting opening for a Digital Marketing Manager to drive lead generation activities across North America. This role is based in or near Philadelphia.
As a Digital Marketing Manager, you will:
- Work closely with the SVP of Global Marketing and join a team of remotely dispersed executives
- Collaborate with colleagues in sales, marketing and product development
- Devise and deliver a regional marketing strategy that supports regional sales targets
- Create localised content that will drive lead generation (SQL’s)
- Identify and implement a regional SEO strategy to increase brand awareness and improve organic rankings
- Support regional channel strategies
- Manage third-party and agency projects
- Define and manage budgets (cost per lead, ROI, campaign spend)
- Report on activities and results
- Degree educated candidates who are intelligent, inquisitive and possess 7+ years B2B SaaS/technology marketing experience
- Those with experience gained in a fast-growth technology environment (preferred)
- Experienced users of marketing tools, automation, CRM and CMS
- Those with a track record of supporting sales growth
- Team players who can work remotely and travel occasionally
- Self-motivated and results-orientated candidates
- Those with sound knowledge of all digital marketing aspects
- Storytellers
- Those with international organization experience
- A base salary circa 110-130k
- A 10k performance bonus
- Remote working
- Occasional Travel
- Generous benefits
- A solid team culture