Digital Marketing Manager - SaaS
London
40-45k Base + Great Benefits
This fast growth start-up works with many or worlds largest online brands, delivering Q&A Testing. With a testing portfolio that meets with every requirement and an entrepreneurial and talented international workforce, they are primed for further rapid growth. To meet demand, they now have an exciting opening in London for an experienced Digital Marketing Manager.
As a Digital Marketing Manager, you will:
- Develop and deliver strategies for lead generation and nurturing/conversion to build out a sales pipeline
- Manage data integrity, integrations and hygiene
- Analyse and develop the demand generation funnel
- Develop and implement distribution strategies that support sales growth
- Deliver enhanced enablement campaigns to support the sales function
- Develop email campaigns that focus on open and click-through/conversion rates
- Work with a content team to develop class leading content
- Degree educated candidates who are intelligent, inquisitive and possess 4 years B2B digital marketing experience
- Those with experience gained in a fast growth technology led environment (SaaS preferred)
- Experienced users of marketing tools and automation (Hubspot etc.)
- Those with a track record of high impact nurture programmes and supporting sales growth
- Self-motivated and results-orientated candidates
- Those with sound knowledge of SaaS metrics, funnel optimisation and demand generation
The Certus Recruitment Group is an established and experienced specialist consultancy providing sales, marketing and IT recruitment services to the business community throughout the UK, Europe and Australia.