UK Marketing Manager - HR Software ,

UK Marketing Manager – HR Software
London / Hybrid
60k Base + Bonus + Executive Benefits

Our innovative, fast-growing and well-funded client delivers scalable employee engagement software. Through empowering innovation and change, their HR platform delivers advanced analytics and better connects companies at every level. To further build upon their success and build out their global marketing function, they now have an exciting opening for a London-based UK Marketing Manager.

As a UK Marketing Manager, you will be required to:

Plan and run marketing initiatives and activities to drive UK revenue growth
Gather and utilise target audience research and insights
Develop key messaging, value proposition and the brand
Localise global assets for demand generation
Manage and maintain a UK website
Create and develop lead nurturing programs
Research, create and manage paid media campaigns
Refine sales processes
Develop and execute internal and external events

Marketing Manager Skills & Requirements:

3+ years B2B digital marketing experience
SaaS / HR Tech (HRIS) sector experience (preferred)
Energy, enthusiasm and passion
Demonstrable ability to create excitement, both internally and externally
Solid understanding of modern digital marketing
Acquisition and lead generation experience
High impact
Experience using automation and analytics tools
Knowledge of relevant social media channels, DM campaigns and SEO strategies that produce results
Start-up / scale-up exposure

The successful sales candidate can expect:

A base salary of 60k
Bonus scheme
Additional and generous benefits
An excellent working environment
An amazing opportunity

The Certus Recruitment Group is an established and experienced specialist consultancy providing sales, marketing, and IT recruitment services to the business community throughout the UK, Europe, North America, and Australia.