Digital Marketing Executive

Directors
  • Reading
  • Permanent
  • Marketing
  • GCd10-1637130
  • 10/12/2025
Digital Marketing Executive
Reading area (Hybrid)
Excellent package + comprehensive benefits
Full-time, permanent


Looking to elevate your digital marketing career? This is a fantastic opportunity to join a forward-thinking technology organisation and play a central role in expanding its digital footprint across global B2B audiences.

Working closely with the Marketing Manager, you’ll help deliver multi-channel campaigns, strengthen brand visibility and drive high-quality lead generation. Ideal for someone who understands complex buyer journeys, enjoys hands-on digital execution, and thrives in a data-led environment.
 
The Role

As Digital Marketing Executive, you’ll work across paid media, SEO, website optimisation, content creation, email automation and analytics. You’ll support end-to-end digital activity, helping shape campaigns that engage IT-sector audiences and convert interest into measurable results.
 
What You’ll Be Doing
  • Paid Media – Run and optimise PPC and paid social campaigns, delivering regular performance insights.
  • SEO – Support technical updates, keyword research and on/off-page optimisation to improve visibility and authority.
  • Website & CMS – Publish content, build landing pages and assist with site enhancements.
  • Content – Create compelling copy for social, blogs and campaigns, plus simple graphics and visual assets.
  • Social Media – Manage posting schedules, engagement and thought-leadership content across B2B channels.
  • Email & Automation – Build email campaigns and nurture flows while supporting segmentation and tracking.
  • Analytics – Monitor digital KPIs and provide data-driven recommendations.
  • Collaboration – Work with marketing, product and technical teams, coordinating external partners when required.
What You’ll Bring
Essential
  • Experience in B2B digital marketing (ideally tech, SaaS or professional services)
  • Hands-on PPC experience (Google & Microsoft)
  • Strong SEO skills across technical, on-page and off-page
  • Experience using a CMS
  • Excellent B2B copywriting skills
  • Confident using GA4 and performance reporting
  • Ability to produce simple visual assets
  • Strong organisation and project-management capability
Desirable
  • Experience with Pardot or Salesforce
  • Understanding of CRO and B2B funnel stages
  • Ability to produce short-form video content
  • Basic HTML/CSS skills
  • Familiarity with generative AI tools
What’s On Offer
  • Competitive salary
  • Hybrid working and an open, supportive culture
  • Rapid progression opportunities
  • 25 days annual leave (plus bank holidays)
  • Pension scheme
  • Private medical cover
  • Life assurance (4x annual salary)
Certus Recruitment Group is a well-established and experienced specialist consultancy providing sales, marketing, and IT recruitment services. We serve the technology sector across the UK, Europe, North America, and Australia.
Contact us